The front page headline of Lishui Daily pays attention to | "Mao" is full of energy to seize the market, "rabbit" flies forward and starts a new stage
On February 5, 2023, the front-page headline of Lishui Daily published the article "More orders, more production, more confidence, and Jinyun's foreign trade enterprises make full efforts to make a good start", which focused on the busy production and market grabbing scene of Zhejiang Tianxi Kitchen Electric Co., Ltd. at the beginning of the new year. The following is the main part of the original text of Lishui Daily.
At the beginning of the new year, in the air frying pan assembly line of Tianxi Kitchen in Jinyun County, rows of assembly workers were busy on the assembly line, and air frying pans were assembled from their hands. These small household appliances produced in small mountain counties are sold overseas and are popular in European and American markets. Last year, the sales volume of Tianxi kitchen appliances reached 1.9 billion yuan.
In August of last year, the sales team of Tianxi Kitchen Appliances Foreign Trade took the lead in "grabbing orders" in the European and American markets, and participated in the promotion meeting of the fair online and offline, which laid a good foundation for the "start of the new year". In the first quarter of this year, the company's overseas orders have been fully booked, and the sales are expected to increase by 20% - 30%.
"We have more confidence this year!" At present, with the recovery of the international consumer market, the team is preparing to go abroad again to "grab" customers, while introducing the company's new products and new technologies to prepare for the "annual red" of foreign trade.
Why do enterprises in small mountain counties have the confidence to focus on overseas markets? This is inseparable from the fact that Tianxi Kitchen Appliances has been deeply engaged in the small household appliance industry for many years, and has always maintained high investment in research and development. Many product technologies have been in the forefront of the industry, and the brand factory image has been deeply rooted in the hearts of the people. The company has also set up the Intelligent Kitchen Electric Research Institute, the academician expert workstation and the provincial post-doctoral research workstation, and the research and development center in Guangdong, which has been authorized nearly 900 domestic and international patents, forming a number of core technologies with domestic leading level.
At the same time, the government's "nanny" service and tax incentives and other policies further activate the "vitality code" of foreign trade enterprises. Jinyun County Taxation Bureau uses the customized service of "one policy for one household" to improve the acceptance efficiency of tax refund through the joint review of human and machine. In 2022, Tianxi Kitchen Electric enjoys an export tax refund of 160 million yuan, while enjoying an additional deduction of 90 million yuan for research and development expenses, which effectively enlivens the capital circulation chain of the enterprise.